Since 1822, the Jewish Child Care Association has maintained a special commitment to the Jewish community, especially to immigrant families who are struggling to establish new lives.

But today the majority of the agency’s clients are not Jewish. JCCA serves over 12,000 children and families from the larger New York community who are struggling with poverty, abuse, family crises, or who are without hope for the future.

ClearAgenda worked with JCCA to create a communications platform that inextricably links the agency’s expanded mission and all its programs to Jewish traditions and core values. As JCCA’s new elevator pitch concludes, "In all our programs we’re motivated by tikkun olam, the Jewish mandate to ‘repair the world,’ and by our belief that every child deserves to grow up hopeful."


  

SVP for Fund Development,
Jewish Child Care Association




Viewbook


This comprehensive overview of JCCA's mission and programs gives donors a factual and emotionally powerful look at the true impact of their support.




Brand Film



JCCA film still


This video uses the faces and words of JCCA’s clients. There are no more powerful advocates for JCCA’s work.




Ad Campaign for Cottage Schools




The Cottage Schools represent an island of need within affluent Westchester county. This campaign helped gain community support by introducing the real and appealing kids who are Cottage School residents.




Ad Campaign for Jewish Programs







The experiences of specific young people and families reveal the depth and breadth of JCCA’s services to the Jewish community.