United Way’s new brand strategy repositions it as much more than a fundraiser; in fact, it is the leading community impact organization. Working from United Way’s new national ad campaign, ClearAgenda created the tools for communities to forge a distinctly local presence, focusing on critical local priorities. Posters, brochures, newsletter templates, and e-communications ensure that United Way’s role as a partner in community change is consistently brought to life.

ClearAgenda also created a logo and introductory communications for United eWay, a versatile online tool for corporate philanthropic programs.

Executive Vice President, Brand Strategy and Marketing,
United Way of America

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Marketing Materials

ClearAgenda developed a complete range of posters, brochures, newsletter templates, and e-communications that can be customized to reflect community priorities.

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Logo and Flash Demo

We designed this logo and flash demo to introduce United eWay as a dynamic extension of the United Way brand. (Click on the image below to start the demo.)

Created in partnership with Magnitude 9.6